Clockwise is the regional flexspace operator with a city-smart brand and a strong service ethic. Having already grown their portfolio to 17 sites over the past four years, Clockwise are now rightly confident in their service offering and are one of the few to extend their portfolio outside the UK, with sites in Brussels, The Hague, Antwerp and Bremen.
Katy Tennant, Operations Director, and Adam Skollik, Head of IT, talked to us about the challenges of growing a flexible workspace brand across Europe and how technologywithin are supporting their roll-out.
Maintaining brand consistency is key to successful growth
Clockwise have created a unique brand in UK flexible workspace. Their calm and warm interiors offer a mix of work styles including private offices, club lounges, phone booths and formal meeting spaces to suit the different phases and needs of the working day. Together with valued amenities like onsite cafes and the care provided by dedicated support teams they have created a proposition with broad appeal.
They have taken this signature look and feel through to their beautiful spaces at The Hague, Brussels, Bremen and Antwerp and Katy has confidence that the Clockwise offering will work in the new European locations too, “Our look and feel and service proposition sit well in the central European hubs we are targeting as we expand.”
Creating a local workspace proposition
By putting this strong core offering in place Katy believes that, “We can allow location teams the flexibility to create a service which suits the location, through customer service, member experience and event curation. We also recruit locally to gain knowledge and understanding of the area. We don’t go into the market making any assumptions about what will work. It’s for our teams to develop.”
Wherever their workspaces are, central to the Clockwise ethic is being part of and giving back to the local community. According to Katy, “It’s a values-driven business and its important to maintain that at the core of what we do as we grow. Most obviously we do this through our events program, which focuses on personal and professional development, wellbeing and socialising. This outline allows local community managers to curate their program to suit the local clients and culture. What works in one location won’t necessarily work in another, whether that’s Manchester or The Hague.”
Delivering great workspace connectivity across Europe
As Clockwise’s technology partner, technologywithin’s role is to support their service proposition with reliable connectivity and seamless WiFi across the sites, so that – whether in Bromley or Bremen – clients can log in quickly and work effectively.
Adam Skolik, Head of IT at Clockwise, has worked extensively with the team to set up new sites outside the UK, “Our relationship with the technologywithin team – from the sales team working on the proposals, the projects team on the network design, to the engineers installing on site and the support team at the end of the phone – is one of trust. They understand our service proposition and we work together well, with a clear joint plan and the same attitude to a quality outcome.”
He also believes that twiindata enhances the Clockwise offering, “twiindata is the best product on the market for managing shared bandwidth in flexible workspace because it ensures high performance connectivity and makes it simple for our front of house teams to offer great service, setting up new clients on the network, whether in the UK or across Europe.”
Edward Crabtree, technologywithin’s Director, Business Development who looks after Clockwise as a client, said “We are very excited to partner with Clockwise in The Netherlands and Germany. It’s a great opportunity to demonstrate that twiindata can be delivered to our high standards outside the UK.”
To find out more about Clockwise locations and their shared workspace, private office, meeting room and day pass offerings, visit their website.
If you are looking to extend your flexible workspace portfolio across Europe and want great connectivity to be core to your offering, find out more about twiindata from technologywithin here.
We partner with flex operators and commercial landlords to bring their spaces to life by providing connectivity and workspace management solutions that deliver growth. We work with a range of clients that includes everyone from boutique coworking spaces through to large multi-site operators.
Our ethos is to be easy to do business with. Our clients don't just choose us for our leading-edge technology. We deliver a service that's friendly, authentic and personal. We're their trusted technical advisers who listen, ask questions and communicate our knowledge clearly. We relish the challenge of meeting our customer's needs every day - of making them happy.